Border-Gavaskar Trophy 2024-25 Shatters Viewership Records
The Border-Gavaskar Trophy 2024-25 has taken cricket viewership to unprecedented heights, with the opening Test in Perth captivating a record-breaking 70.8 million viewers and generating a staggering 8.6 billion minutes of watch-time. This marks a 160% increase in watch-time compared to the first Test during India’s previous tour to Australia, solidifying the series’ reputation as one of cricket’s most intense rivalries.
Perth Test Breaks Records
The Perth Test’s 70% growth in reach and 38% surge in TVR has made it the highest-rated bilateral away Test in BARC’s history. Star Sports Network, the official broadcaster, has set new benchmarks by delivering an engaging viewing experience, combining innovative programming with expert analysis and behind-the-scenes content.
Day 1 of Second Test Also Impresses
The excitement carried into the second Test, with Day 1 reaching 29.5 million viewers, a 21% rise compared to the 2020 pink ball Test between these two cricketing powerhouses. It also generated 1.87 billion minutes of watch-time, a remarkable 44% increase from the 2020 numbers.
The India-Australia Rivalry: Cricket’s Fiercest Contest
The India-Australia rivalry continues to grow in intensity, making the Border-Gavaskar Trophy a global spectacle. Star Sports Network has successfully captured this evolution with immersive storytelling, offering fans a closer connection to the action. From exclusive access to players to detailed expert commentary, the broadcaster has brought the drama and significance of every ball to millions worldwide.
Stakes Sky-High for ICC WTC Final Qualification
As the five-Test series stands tied at 1-1, the stakes for Team India couldn’t be higher. To secure a direct berth in the ICC World Test Championship (WTC) 2025 final, India must avoid another loss in the remaining three matches. With everything on the line, the third Test begins on December 14 at Brisbane’s Gabba, promising another thrilling chapter in this historic rivalry.
